SMALL BUSINESS OWNERS & ENTREPRENEURS
Say hello to
Ads that
actually
Work
#GrowthMarketing for Your Business- Smart Ads, Simple Strategies, Bye-Bye Guesswork
walk away with confidence, clarity, and actionable steps to get you closer to the strategy you need to
THRIVE in your business !
YOU'RE BRILLIANT at what you do.
but marketing feels like an unfamiliar language. You know the value of ads but feel frustrated or even overwhelmed by the complexities of ad strategy, systems, and terms like CPC, CTR, or retargeting.
YOU DON'T HAVE TIME to do the guesswork.
your day is filled with growing your business, balancing family, or managing a team. You need someone who gets it and can partner with you to simplify and guide your marketing strategy.
YOU WANT REAL RESULTS from your ads.
without the headache of figuring it out alone. Maybe you’ve run ads before, and they just didn’t seem to “work”—or you felt left in the dark by the process and unsure of what could improve.
YOU KNOW YOUR AUDIENCE is out there.
but building and engaging them seems like a mystery. You have a message and a purpose but need the tools to connect with the right people consistently
and meaningfully.
Ready
TO TAKE YOUR BUSINESS TO THE NEXT LEVEL?
Sound Familiar?
You know you need systems, but I'd seriously rather clean my junk drawer than figure out another tool
If you could find a someone who gets your business & speaks plain English (no marketing jargon), you’d hand over my money right now
You've wasted too much money on ads that didn’t work… now you just avoid them like bad internet advice
Most marketing advice is about as helpful as your third cousin’s TikTok tips.
But here’s the thing- when your marketing systems are tight and your ad strategy is on point, magic happens.
You Need An
Ad Strategist
A Growth Marketer who understands the bigger picture- crafting narratives, analyzing data, and developing holistic campaigns that resonate with your audience!
DATA OVER DRAMA
Ads That
Feel Good
Keepin' it smart & simple!
We’ll meet you where you
are and grow from there.
Your Marketing
BFF
Expect strategic advice,
ongoing support, and maybe a
few pep talks along the way!
CHECK OUT
Growth Partnership
The Growth Partnership package is your all-in-one solution for scaling your business through data-driven advertising and expert
Smart, Sustainable Growth Through Expert Ad Strategy & Management
Running ads is more than just clicking “boost.” It requires strategy, analysis, and a deep understanding of your business to create campaigns that drive real, measurable results.
A NOTE FROM:
Vivian Watkins
FOUNDER & LEAD AD STRATEGIST
Passionate about Growth Marketing &
helping entrepreneurs + local small business owners make data-driven decisions!
Hey there! I’m Vivian, the founder of Umoja, it’s helping small business owners like you finally make sense of ads.
Umoja means “unity,” and I chose this name because I believe in unifying smart marketing strategies, ad management, and effective systems to help you build and scale your business with ease and purpose. Whether you’re a small business owner, creative entrepreneur, or a service provider looking to grow, I’m here to be your partner, not just your ad manager.
My approach is holistic. Together, we’ll look at your marketing, business systems, and the big picture to ensure every dollar you invest in ads creates real, measurable results. No fluff, no guesswork—just data-driven strategies tailored to your unique business.
You’re passionate about your work and your goals. Let’s make your marketing just as intentional.
I’ve spent years figuring out what works (and what’s a waste of time) so you don’t have to. Whether you’re a service provider, brick-and-mortar owner, or coach with big goals, I’m here to help you grow smarter
—not hustle harder.
Services
Here Are All The Ways To Work With Us
Growth
partnership
Done For You
Management
Want to partner with our Team? We manage & optimize your campaigns every month while you focus on what you do best.
scaleable
membership
Do It Yourself
With Support
Prefer a DIY approach with expert backup? Join our membership and get the tools, training, and weekly support you need to level up.
the
VIP sprint
Get The Set Up
VIP Day
Need your ads, Marketing Ecosystem, or Content set up? We’ll handle the strategy, setup, and launch—all in one power-packed day.
Your Journey Starts With The Blueprint!
Don't know which service is right for you or feel you need something custom?
It all starts with the
Blueprint to Growth 20 Minute Session.
Stay Connected
SUBSCRIBE TO OUR
EMAIL LIST
Be the first know about
upcoming events, happenings, freebies and more!
The Download
Growth Guides from Umoja Marketing
From Burned Out to Breakthrough: The Power of a Growth Partnership
“Ads don’t fix broken marketing—they amplify what’s already there. Make sure you’re amplifying success.”- Vivian Watkins
Picture this:
It’s late, the kids have finally dozed off, and you’re curled up on the couch scrolling through your phone, tiredly wondering if those Facebook ads you set up last week are doing anything at all. Or worse—worrying whether your hard-earned money is disappearing down the Meta rabbit hole.
I’ve been there. Early in my journey, I made the mistake of thinking Facebook ads alone were my golden ticket to success. Spoiler alert: they weren’t.
Here’s the truth no one tells you: ads amplify the marketing you already have, good or bad. Without a strategic plan, clear goals, and a healthy marketing foundation, ads are about as effective as pouring water into a leaky bucket.
This is exactly why I created the Growth Partnership—so entrepreneurs like you can turn your ad dollars into consistent returns and real growth.
Here’s your action plan to ensure your ads become investments, not expenses:
Step 1: Clarity First
Define your core offer—what is your proven, tested service or product?
Who’s it for exactly? (No guessing allowed!)
What measurable result do you promise?
Step 2: Marketing Audit
Analyze your entire funnel. Does your messaging connect? Is your follow-up system airtight? Where might you be losing people?
Identify gaps before your ads ever go live.
Step 3: Find Your Growth Partner (wink, wink!)
A great ad strategist (like yours truly) won’t just push buttons—they’ll guide you through the holistic health of your marketing ecosystem.
Remember, it’s not just about ads—it’s about strategy, support, and smart moves. That’s what the Umoja Growth Partnership is all about.
🚀 FREEBIE
✨ We love freebies—and we know you do too!
Grab your FREE Marketing Readiness Workbook + Custom GPT Quiz (yep, ChatGPT is totally our jam right now 🙌).
Ready to grab your Marketing Readiness Workbook?
Just pop in your details, and your workbook will land straight in your inbox
At Umoja, we don’t do cookie-cutter solutions.
We roll up our sleeves, take a hard look at your business,
and build a strategy that fits your unique goals and budget. No hype, just real results.
Let's Chat
No hard sales, no pressure—just 20 minutes of clarity and a custom plan to help you reach your business goals.
Your Blueprint Questions Answered
What is a Blueprint to Growth Strategy Call, and why should I care?
This 20-minute power session is like having a personal business GPS. We’ll look at where you are, where you want to go, and the best route to get there (without the traffic jams). Expect quick wins, fresh clarity, and actionable next steps to grow your business.But fair warning—this isn’t a fluffy “let’s chat” session. We’ll dive into the good stuff fast, so you’ll need to come prepared!
Do I really have to fill out the form?
Yes. Yes, you do. To keep the call quick and productive, I need some key details ahead of time. Think of it like ordering your favorite coffee in advance—when we meet, everything’s ready to go! If you skip the form, the call might feel… well, pointless. And nobody wants that.
What do I need to prepare for the call?
Just fill out that form to the best of your knowledge. It doesn’t have to be perfect—just honest. Bring your big goals, what’s been working (or not), and be ready for a no-fluff, strategic convo. We’ll map out your next move and decide if we’re a great fit to work together!
COMPANY
NEWS
LEGAL
© Copyright 2025. Umoja Marketing I Vivian Watkins, Founder. All Rights Reserved.